Bodis is on the verge of losing my business since the company cannot seem to get its act together with respect to those honest domainers using their system.  Bodis took the parking industry by storm by being the first to market a 100% revenue share parking program that most domainers with a decent portfolio could belong to.

Bodis was the first to do this and initial reports from domainers were very positive (including my own).  But like all good things that must come to an end, Bodis has as well…

Big news Adapt.tv raised $10M and prepares to release new ad technology that would allow them to insert overly ads onto streaming video clips, and has begun experimenting with this ad technology with Metacafe, according to Beet.tv.

What are overlay ads?

The ads are “akin to the banners you see running at the bottom of a news or sports TV program—although the ads don’t stay in place throughout the entire clip. An example is below. These overlays are not intrusive and they provide a hyplerlink where users can click onto a sponsor and then come back to the clip.”

Why does this matter?

Well, their tehnology will give the little guys (a.k.a. narrowcasters; i.e. not youtube, google, brightcove,etc) the ability to monetize the video content they create, giving them another revenue stream they did not have.  Many .tv developers (and potential video site developers) may feel more confident about tackling the costs of video production because they know they can monetize their content in this way.

What is the revenue split?

“The company shares revenue on the basis of the yield of the ads, and the revenue split is 70/30.”

Check out the interview Beet.tv did with Sean Behr, VP of Adap.tv, on the jump…

I have had the unique privilege to talk with a variety of people that span the .tv spectrum from those who know nothing about the .tv extension to those who are building extensive online .tv properties.  The reality is that there are quite a few people who straddle the middle ground...they GET why .tv IS the future, they invested in it, but they lack the experience or funds to develop the site or hire professionals to develop it for them.

There seem to be an infinite number of opportunities for someone looking to develop a .tv site, including but definitely not limited to launching a me.tv channel, buying and developing a script of a YouTube clone, or launching a site offering professionally created content.  Given the wide variety of options available, how does one choose which way to go when it seems like a forest out there?

The answer is…

There is no doubt that Me.tv is in its early phase of development.

There are bugs that need fixing, templates that need improving, monetization and revenue sharing options that whilst at the time of the writing of this article are not yet available, they are in the pipeline and should be available very soon.

Innovative bells and whistles are being introduced daily, yet undoubtedly Me.tv will be the first to admit that they have plenty of work to do and that Me.tv is not a completed project, but a work in progress.

The question though remains – will Me.tv turn out to be just a cool alternative of a YouTube home page; those who want a little more exclusivity and a lot less spam?

Or perhaps it will be restricted to those who don’t mind shelling out $25 for a .tv name, giddy with anticipation that somewhere down the line they can turn a small profit through monetization of the site.

That is my modified version of the tag line from video sharing platform, Revver (http://www.revver.com.  Their tag line is actually, “What if creativity could pay the rent?” Most companies that sprung up post-YouTube compensated content creators, something YouTube is still considering for all content creators (or so I hear). 

Revver is not only one such company, but it also took the revenue sharing model one step further.

No website is perfect and neither is Tulsa tv, but it does come pretty close!!.

If you are holding with me from the start, I am in the process of reviewing existing geo tv sites and the opinions expressed are my own, not that of Allthings.tv.

So whilst I was disappointed with Boston tv, I am about to rave about Tulsa. Others may look at Tulsa, shrug their shoulders and say “whats the big deal!”

So here are some of the reasons I like Tulsa tv.

Boston.TV starts off my review of the developed .tv geo landscape.  Let’s first see how Boston.tv rate themselves:

Boston.TV is Boston’s premiere online video entertainment network seeking to both inform and entertain through unique and compelling video content. Boston.TV has a finger on the pulse of the city; it is your eyes and ears into the city’s hottest parties, newest restaurants, and most exciting sporting, theatre and art events. If something is happening in the city, our cameras will be there.

Unfortunately, I disagree with most of the above.

When buying up the generic city .tv in the geo name space, one has to remember that there is one monetization model, the PPC revenue model, that works wonders for .com geos, but will do nothing for .tv names.

For the next five years at least, I do not believe that there will be anything like the type of type in traffic that the .coms enjoy and thus simply having a parked page with lists of local companies offering services is not a meaningful business plan - at least not if you want to fully exploit the geo tv landscape.

What the geo .tv needs to offer is something more than a parked page and the options are many. But the bottom line is these sites need to be fully developed - no half hearted attempts, but full on development.