YuMe is the first dedicated broadband video advertising network built exclusively for the new web video world, providing advertisers and publishers the unprecedented ability to identify, classify and track content to ensure brand safety, contextual relevance, controlled syndication and consistent delivery across all digital media platforms—web, downloads, mobile and IPTV.  YuMe, said today that it will partner with somagirls.tv in a first-of-its kind deal that will give the global interactive media and entertianment network the ability to sell and serve advertising into any of its content regardless of where it’s published and regardless of what platform it is played on, including broadband, mobile, IPTV, VOD or in a virtual world. 

Somagirls.tv is a broadband destination that explores a myriad of topics organized into various channels, gearted to educate, entertain, and engage young women of diverse interests.  Through global distribution partners like Veoh, MediaZone, BitTorrent and virtual world Whyville.net, somagirls.tv reaches a worldwide audience of 250 million viewers and 2 billion mobile phone users. 

The partnership with YuMe will allow somagirls.tv for the first time to serve advertising into the content it syndicates to over twenty major distribution partners. The ads are dynamically served into the media content and they are displayed on whatever device is used to view this content, downloaded or streamed, even after syndication. somagirls.tv ad clients will also now get real-time measurement on campaigns so that creative can be optimized for effectiveness.

Ready to broadcast your own tv show? And I mean live broadcast.

All you need is Mogulus, the internet, and a webcam, along with your talent and passion to communicate…..reads the wording on the Mogulus website.

Right now Mogulus is in serious Beta mode. The 700 beta applicants granted an authorization code to broadcast their own channel as of May 23rd can only do so on the Mogulus network.

A bit further down the road, Mogulus states “we plan to choose the best channels and allow the producer to embed the Mogulus viewer on their website or blog. This will give anybody on the internet a sneak peek at the great channels Mogulus can help create, even though we haven’t fully launched yet.”

Ever since I first started domaining, I was always curious about the DN Journal. Not so much because of what was written in it, but who it was written by.

I come from a few different career backgrounds, including, in no particular order, property, banking and investments and telecoms. None of these prepared me for the cutthroat industry of domaining.

I waltzed in after reading an article about earning hundreds and thousands by parking silly names like flashgames.com. I knew then that the industry was waiting for me to arrive and really shake things up and I did, in 2006, and promptly dropped alot of money by being cleverer than everyone else.

In my last blog, I decided to clarify what many industry veterans will find obvious, but what many, who may be new to the internet, never mind Web 2.0, could find a little overwhelming.

And that is that Web 2.0 sites, despite all the hype, are not some magical income producing factories, just set them up and watch the money roll in type of thing.

So before embarking on your site, ask yourself if this is a business venture or a hobby. If it is strictly a hobby, then monetization is not an issue. For those of you looking to capitalize on the current hysteria that is everything Web 2.0, the opportunities are indeed there to be exploited.

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