GoDaddy’s commerical invites you to visit their website to see the GoDaddy Ad with Danica exposing herself (deemed to hot for TV). You go to godaddy, click the banner, and a huge advertisement for dot tv sits just below the header sitting on one HUGE piece of real estate.

Just remember…

Combining select domain names with TV and print ads brings maximum ROI to advertisers

You may have noticed recently the increase in websites associated with your favorite TV or print ads. This is not a fluke and the trend is certain to continue according to one Internet marketing expert.

Scott Alliy President of eComInvestments.com a domain name brokerage often wonders why the tremendous one two punch advertising approach has not been used more up until now.

Scott claims that obtaining domain names containing niche phrases can extend the benefits and life span of any print or TV marketing campaign well beyond the number of days the ads actually are shown publicly.

While watching videos on Revver, I discovered the new ChannelMe.tv ad campaign tonight.  The campaign is part of Demand Media’s marketing effort to promote that network and provide exposure to the .tv extension to the masses, or more specifically the MySpace crowd, which is enormous. 

Recently, REVVER opened up its network to pre-roll video ads and allows the video creators to decide whether pre-roll ads run in front of the content they submit to the site.  The ad I saw was a post-roll video ad.  The ad was impressive because it was animated and did a good job of selling what a user could do with their own .tv domain name. 

I was able to take 8 clear screenshots so you could an idea of the campaign, but this in no way does the campaign justice because the ad was fully animated.  I surfed REVVER a bit more and saw a different ChannelMe.tv ad as part of the campaign.  That ad flashed a bunch of prominent .tv sites. 

Screenshot #1 of the ChannelMe.tv Ad Campaign on REVVER
(More Screenshots On The Jump)

More screenshots on the jump! 

Big news Adapt.tv raised $10M and prepares to release new ad technology that would allow them to insert overly ads onto streaming video clips, and has begun experimenting with this ad technology with Metacafe, according to Beet.tv.

What are overlay ads?

The ads are “akin to the banners you see running at the bottom of a news or sports TV program—although the ads don’t stay in place throughout the entire clip. An example is below. These overlays are not intrusive and they provide a hyplerlink where users can click onto a sponsor and then come back to the clip.”

Why does this matter?

Well, their tehnology will give the little guys (a.k.a. narrowcasters; i.e. not youtube, google, brightcove,etc) the ability to monetize the video content they create, giving them another revenue stream they did not have.  Many .tv developers (and potential video site developers) may feel more confident about tackling the costs of video production because they know they can monetize their content in this way.

What is the revenue split?

“The company shares revenue on the basis of the yield of the ads, and the revenue split is 70/30.”

Check out the interview Beet.tv did with Sean Behr, VP of Adap.tv, on the jump…

No website is perfect and neither is Tulsa tv, but it does come pretty close!!.

If you are holding with me from the start, I am in the process of reviewing existing geo tv sites and the opinions expressed are my own, not that of Allthings.tv.

So whilst I was disappointed with Boston tv, I am about to rave about Tulsa. Others may look at Tulsa, shrug their shoulders and say “whats the big deal!”

So here are some of the reasons I like Tulsa tv.

More and more television stations, entertainment companies, sports organizations, and even media companies are harnessing the power of video on the Internet.  We can now add apparel and clothing companies to that list as well.

Haggar Clothing Co. was started 80 years ago to supply working men with quality apparel. 

Today, they are leveraging the power of video on the Internet by releasing viral video ads designed to appeal to the male demographic that buy their clothing.  Pete and Red star in the video ads and are portrayed as “fearless, suburban heroes.”

They tackle loud radios, car-washing, your daughter’s “good for nothin’ boyfriend,” and offer us new solutions to the perpetually late cable guy, some un-neighborly conduct and common parking hassle.

When buying up the generic city .tv in the geo name space, one has to remember that there is one monetization model, the PPC revenue model, that works wonders for .com geos, but will do nothing for .tv names.

For the next five years at least, I do not believe that there will be anything like the type of type in traffic that the .coms enjoy and thus simply having a parked page with lists of local companies offering services is not a meaningful business plan - at least not if you want to fully exploit the geo tv landscape.

What the geo .tv needs to offer is something more than a parked page and the options are many. But the bottom line is these sites need to be fully developed - no half hearted attempts, but full on development. 

adap.tv, a unique online video advertising platform that allows publishers and advertisers to match relevant advertising with online video content, announced that it will present at Supernova 2007’s Connected Innovators Showcase. Thirteen startups, selected from more than 120 applicants, have been chosen and will present at this year’s Supernova conference to be held in San Francisco at the Westin St. Francis on June 21.

The Supernova Connected Innovators program, co-hosted by TechCrunch, recognizes compelling and emerging technologies likely to make an impact on the connected future. From scores of global applicants, Supernova organizer Kevin Werbach and TechCrunch founder Michael Arrington selected top new companies to highlight at Supernova and on the TechCrunch website.