Sahar, a well-respected blogger in the domain sphere, touted the dot tv (.tv) extension in a short article today, pointing out that it offers unique advertising benefits.  My comments and the link after the jump…

The holidays have not paralyzed the interest of potential dot tv domain name buyers. 

Tipped off by Ray on NamePros, DNJournal reported four .tv sales that might surprise you:

Jazzon.tv $4433 SEDO
Arzt.tv $2931 SEDO
Conciertos.tv $1500 SEDO
ChristianRock.tv $1116 TDNAM

Read my thoughts on the jump!

You will have to click to READ ON to read this entry because I wanted to preface the entry with this message:

If you think you own a domain name particularly suited to a niche market, then please contact me AFTER you have read the blog entry on the next page.  I have a unique opportunity I would like to share with you if your domain name meets that criteria and you are interested in developing that name.

Forget squeezing millions from a few megahits at the top of the charts. The future of entertainment is in the millions of niche markets at the shallow end of the bitstream.

Isn’t .tv well suited for this purpose if we are talking about Internet video? 

Estibot.com, a site that values your domain based on 30+ characteristics of the domain name.  The valuation is based on comparing those characteristics with a database of previously reported domain sales.  The site clearly acknowledges that an automated valuation tool such as Estibot is never completely reliable, but that one should use the site as a starting point for researching and evaluating domain names…

I predict that the business of domain leasing will grow significantly in the next few years as more domain owners choose to delay capturing a domain name’s appreciation.  It is an area of specific interest to me because I do not foresee capturing the value of some keyword generic .tv names in my portfolio for a few years. 

In its basic form, domain leasing involves a periodic or fixed payment ("Lease Payment") made by the person leasing the name (the “Lessee") to the domain owner (the “Lessor") for a specific time period (the “Lease Term"). 

During and for the length of the Lease Term…

This may be the question hundreds of companies ask themselves when launching a video/multimedia site.  The bottom line is that every company cannot risk losing the .tv version of their name if they choose to use tv.com for their video/multimedia website.  The reason is that visitors will begin typing in the .tv version of their name out of curiosity to see what exists on the other side.  If your company does not own it, someone else will profit from it. 

While imagining what a business executive would do when faced with such a decision (without our knowledge), I thought of this issue:

Did you play Monopoly when you were a kid? 

Did you play it alot?

Do you remember how you felt initially about buying Boardwalk (Mayfair) and Park Place (Park Lane)?

They were too expensive, right? 

Everyone has heard the mantra, “Buy Low, Sell High!” used to describe investing in the stockmarket; a statement frequently associated with the strategy of Warren Buffet, a guru in stock market investing.

Well…

There are many similarities between investing in domain names and investing in the stock market. With stocks, you earn dividends and with domain names, you can earn parking revenue from natural traffic. With a multitude of investment opportunities to choose from, speculating on domain names is a fairly recent occurrence. The concepts and theories behind domain investing, though, are the same as those of more traditional ventures.

Many people agree with these sentiments, but…